Dezeen: Introducing IRIS Flow
This week, Trollbäck+Company is celebrating the launch of one of our most interesting start-up collabs to date: The IRIS Flow Headphones, a new, algorithm-driven audio product designed to recreate the qualities of a live listening experience.
“The headphones are designed to stimulate a neurological state in which the brain is simultaneously focused and relaxed. This mindset, commonly referred to as ‘flow state,’ encourages individuals to listen to sound more actively.”
The result: An audio experience that’s more immersive, and potentially better for both mind and body. What’s more, the headphones, which launched today on Indiegogo, come to market with a logo, strategy, and initial visual identity created here, at Trollbäck.